Destination Sicily ~ Planeta Winery

At this time of year, people may be making plans for travel in the next several months. A best destination for lovers of art, ancient history, food, and wine is Sicily. The island is a little Eden with mile upon mile of neatly cultivated fields. Farmers build dry mortar stone walls around their property. In the spring months, nature plants a live border of red poppies and broom.  Both have a fine sense of order with straight lines curving over and around hills. There are delightful vistas of citrus and olive groves. It is not possible to visit Sicily and not drive by vineyards. Sicily is well-known for growing and bottling superb dry red wines. An excellent destination is Planeta Winery.

 

The Planeta family have several estates in Sicily. The winery near Noto is called Buonivini which means good wines. The grapes cultivated include: Nero d’ Avola, Frappato, Cabernet Franc, Merlot, Syrah, Cabernet Sauvignon, Petit Verdot, Grecanico, Chardonnay, Fiano, Viognier, Carricante, and Moscato Bianco. Besides wine they also have acres of olive and carob trees. Visitors can tour the underground wine making facilities at Noto. The family uses modern and traditional techniques. Buyers can purchase wines and olive oil during the tour. Of course, there will be a sampling to find the right one for the dinner table. My favorites are Santa Cecilia and Plumbago. The wood casks at Planeta are sealed with a large plug of beeswax. The entrance to the production areas are graced with enormous rosemary shrubs. The dry Sicilian air is sweet on the estate. The breezes mellow and pleasing. The eye enjoys a sweeping panorama of green. Every inch of this property feels special.

 

There are six Planeta cantina’s on the island. Cantina La Baronia near Messina. Cantina Feudo di Mezzo near Taormina. Cantina Buonivini near Noto. Cantina Dorilli near Vittoria. Cantina Dispensa and Cantina Ulmo near Marsalla. This travel route takes the visitor around the island through some of the most scenic landscapes of Sicily. There are wonderful Greek ruins to visit and baroque cities waiting to be seen.

Click on this link to the website Planeta family and plan a visit. Planeta wines are available at fine wine shops in the United States. Yankee Spirits in Sturbridge Massachusetts offers several varieties for sale. Enjoy good food with good wine.

 

 

Niche Art Retail on Social Media

Glassgirl’s Studio & Gallery in downtown West Brookfield Massachusetts is a unique emporium. In an area noted for antiquing, the shop sells a funky collection of handmade jewelry, art prints, and contemporary gifts more common to touristy towns like Northampton or Nantucket. Proprietor Jennifer Geldard, an international glass bead and jewelry artist, says, “its an uber-cool place to stop.” The challenge is attracting customers in a sleepy little town of 3,000. After two years in her current location, she has established a local and regional following. But, don’t think old retail. The savvy merchant brings the buyer into the store the virtual way. The social media sites, Pinterest and Facebook, help a niche retailer reach regular and new clientele.

Geldard is a self-taught lampworker using a propane torch to melt rods of Murano glass around a metal bar into intricate inlay beads. She started her craft 20 years ago, finding a network of artists and collaborators in on-line forums. Attendance at trade shows widened her connections and artistic skills. Geldard has taught bead classes in Switzerland, Germany, Austria, and England. Her customers can shop for jewelry and art illustrations on the shops professional social media pages. Sales are sometimes made with the iPhone app Facetime allowing clients to see the item advertised a lot closer.

Geldard prefers to devote her time in studio to her art. “I am an artist, I don’t want to spend my energy trying to advertise my jewelry and art. I make enough money to pay the costs, that’s all I want to do, take care of the rent so I have the freedom to create. I couldn’t survive here on my art and jewelry alone, I had to bring in the other merchandise to pay the bills. I brought in Rebecca recently to share the retail space. My focus is on being a successful artist. The town supports that after two years of building a following.” Many of her best clients are other glass bead makers. The time, effort, and expertise required to produce a quality finished piece is understood best by others in the profession.

Geldard also wants to do children’s book illustration. She is taking an on-line course from Make Art That Sells with Lilla Rogers. Instructor Gabriella Buckingham says, “it is a unique resource for artists who are passionate about what they do and determined to make a living out of their art while staying true to their style.” The course teaches the artist how to create a professional portfolio and pitch it to an editor. Techniques for selling are learned including how to teach and live feed sketching from in the studio.

Rebecca Fay has taken over a corner of retail space with her Worcester Art & Frame Shop. One more service now offered in town bringing more foot traffic into the store. The shop has some challenges in location being set back on Main Street between Haymakers Grille and Premier Online Services. Geldard has been puzzled how to grow her business as foot traffic is limited to walkers and visitors attending local events.

Links

Glassgirls Studio & Gallery

Jennifer Scott Geldard, Glass Art, Illustration and Design

Make Art That Sells

Recipe – Sweet Italian Sausage Tortellini Soup

12 ounces Sweet Italian Sausage
Olive Oil
Fresh garlic – to taste
Fresh shallot – to taste
½ cup dry white wine
42 ounces low fat, unsalted chicken broth
18 ounces three cheese tortellini
Diced tomatoes (14 ounce canned)
6 ounces baby spinach
1 Tablespoon unsalted butter
Salt to taste

Heat a Dutch Oven with olive oil and cook sausage thoroughly.

Remove from pan and cut into smaller pieces, set aside.

Add more olive oil and when it is shimmering, add minced garlic and shallot, cook for about 30 seconds. Add wine and broth bringing to a rolling boil. Let the broth deglaze the bottom of the oven. Cook for 3-4 minutes.

Gently add the tortellini to the liquid and cook for 3-4 minutes.

Stir in tomatoes and spinach. I used diced canned tomatoes with zesty jalapeno peppers to give it some heat. Cook until the spinach wilts.

Return sautéed sausage to the soup and cook for an additional 5 minutes. At the very end, add the butter.

Serve and Enjoy!